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BLog

Advice and insights on starting and growing your products business.

How to write a product specification

How to write a product specification

If you’re looking to create a product to sell I’m sure you have lots of ideas about how your product looks, what it does, how it works, what it consists of, etc.  No two product...

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How to work out your product’s USP

How to work out your product’s USP

I wanted to talk about your product’s USP (Unique Selling Point), how to work out what it is and why having one is important. Something I see a lot, particularly on Amazon, are...

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“Vicki is a real gem and such a breeze to work with. I’ve found her work and advice to be very helpful, and will no doubt have her down as my go-to amazon expert!”

Mel T

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